20+ meetings and $50K+ in pipeline in two months
Three go‑to‑market angles for record labels, musicians and music educators put Boombox in front of major global labels within weeks.
20+Meetings booked
$50K+Pipeline
40+Interested replies
2Months
!
The interesting part
Major, globally recognized record companies asked to try the platform after our outreach.
The client
Boombox builds software for the modern remote musician, with tools for songwriting collaboration and managing song splits in a few clicks.
The challenge
- Market expansion. A small company that needed new customer segments.
- Standing out. Musicians juggled several general‑purpose tools instead of one specialist platform.
- Limited resources. Outreach had to be efficient from day one.
What we did
- Three GTM strategies. Separate approaches for record labels, individual musicians and groups, and music educators.
- Pain‑point messaging. Showed the hassle of storing and sharing music across tools like Dropbox, and Boombox as the single, cheaper alternative.
The results
- 20+ meetings in two months.
- $50K+ in pipeline from new prospects.
- Interest from major labels wanting to try the platform.
“Within the first two months we got over $50k in sales opportunities. Their personalized outreach led to 20+ booked meetings over a two‑month period.”
Jordan Schneider
Head of Marketing, Boombox
Head of Marketing, Boombox
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